DrummInformationPublishing.com

The ONE Thing: The Surprisingly Simple Truth About Extraordinary Results is about focusing on what matters the most in personal and work lives.
Here I’ve written down key insights from the book and followed each with a thought or two of my own.

You open your email and you see SALE, SALE, SALE, REFUND, SALE.
4 sales and 1 refund, and what is it you think about for the rest of the day?
That one @#$% refund.

If you’ve ever gone through the process of buying something new only to regret it later, you know the feeling of buyer’s remorse all too well. This sinking feeling can happen with big purchases like a car or a house, or even with smaller items like online marketing programs, software, outsourcing services for your business and so forth.
Then there’s the reverse problem: Preventing your own customers from having buyer’s remorse and asking you for a refund.
This one really hurts, doesn’t?

I recently read a stat that says video ads on social media have a 23x higher view rate than standard ads. I’m not sure if that’s true, but I do know that videos on social media…

30 Days hath November, April, June and September.
It’s that time of year again. The leaves are changing in the northern hemisphere (shout out to the lands down under), the weather is cooling off and the holidays are right around the corner.